quinta-feira, 13 de setembro, 2018

BRAZIL WANTS TO DISCOUNT, EXCHANGE, RETURN EASY AND CHEAP FREIGHT

SAP research shows how the Brazilian behaves within the virtual shopping. Among the highlights, the search for deals, facility to Exchange and returns and cheapest shipping are crucial for the consumer to close the purchase. The data are part of the Consumer Propensity Study and shows that the popular sectors, are clothes (78%), travel (74%), entertainment (68%) and electronics (61%). "People opt for purchases over the internet by two factors: price and comfort. In this context, who promotes the best shopping experience can retain and make him a customer, "says COO of SAP Brazil, Jaime Muller. Discounts and promotions influenced 74% of respondents to initiate a purchase process, and 47% still say opportunities like "discount on the purchase of another item" raise the chance of a deal. Low number of notifications given product in stock (20%) and good recommendations to other articles of the same brand (24%) are also positive factors in time to press the button "buy".
Abras - 12/09/2018 Noticia traduzida automaticamente
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