Datamark System

Datamark System

Launched over 15 years ago, the Datamark system is the benchmark for packaging, raw materials and consumer goods data in Brazil. The system is an online database designed for the marketing departments of a wide range of companies in the consumer goods, packaging and raw materials industries. Ample historical data provides several points of data necessary for accurate product, packaging and raw material projections, which on a year-to-year basis have an average error of only 2%.

Since 2009, Datamark has used a relational database, making the system more dynamic. In addition to offering greater flexibility in the analysis of data, the information in the system is also updated on a monthly basis.


Packaging Market

  • Raw material supply 2010 – 2010 with estimate up to 2019
  • Packaging Converters
  • Consumption of packaging formats
  • Volume and value US$
  • Price history 2005-2014
  • Market trends 2014-2019

End Use Market

  • Consumption trend projections 2014-2017
  • Imports and Exports 2008 – 2014
  • Market share data
  • Retail value 2014
  • Packaging consumption projections 2014
  • Consumption by region 1992-2014
  • Updated news items organized by product category

Raw Material

  • Plastics: LDPE, HDPE, PS, PVC, PP,PET, PA6, PC
  • Paper: kraft, mono glaze paper
  • Corrugated: corrugated cases
  • Cartonboard: folding Cartons
  • Flexibles: laminated and co-extruded (over 130 structures)
  • Metals: aluminium (plate and foil), tinplate, steel drums
  • Glass: bottles and jars